At Bay vs Newfront: Professional Liability / E&O Insurance

Private companies wanting a broker to place E&O alongside D&O and EPLI, with claims negotiation and a policy dashboard, fit Newfront. At-Bay markets its own miscellaneous professional liability, up to $5 million, aimed at licensed insurance professionals.

Kearny Risk organizes these comparisons for firms whose advice, content or technology creates professional exposures.Research updated 2026-09-25

Newfront lists E&O in its Executive Risk practice and provides policy and renewal access through a dashboard; At-Bay publishes standalone MPL features and a $5 million ceiling.

Sources reviewed

  1. 01
    At-Bay Doubles Miscellaneous Professional Liability Appetite

    At-Bay · September 28, 2023 release: final paragraph before Media Contacts · accessed 2026-09-16

  2. 02
    Broker Platform

    At-Bay · How it works: Create a quote, Customize your quote, Bind your policy, Manage renewals; FAQs · accessed 2026-09-16

  3. 03
    Licenses

    At-Bay · Producer introduction; agency and surplus-lines footer naming At-Bay Insurance Services LLC · accessed 2026-09-16

  4. 04
    MPL Insurance: Coverage Highlights & Appetite

    At-Bay · MPL Coverage Highlights list; MPL Appetite paragraph; Send us your submissions; "material on this page is intended for use solely by properly licensed insurance professionals" · accessed 2026-09-23

  5. 05
    Professional Liability – US Direct Errors and Omissions Insurance

    Hiscox Inc. specimen · About this Policy / Coverage for Claims Made Against You; I.A Insuring Agreement; I.B Defense; I.C Settlement; II.A Notice of Claims; II.C Optional Extended Reporting Period; III.A, III.K, III.M, III.R, III.S Exclusions; IV.A–B Limits and Deductible; VI.O Professional Services; VI.U Wrongful Act · accessed 2026-09-16

  6. 06
    Professional liability insurance

    Insurance Information Institute · Opening paragraphs (professional services/advice and E&O name); Claims not covered by general liability; What types of businesses need professional liability insurance?; What’s covered… and what’s not (claims-made versus occurrence, defense and judgments, non-financial/intentional limits, BOP/in-home exclusion) · accessed 2026-09-16

  7. 07
    Executive Risk

    Newfront · Key Coverages to Protect Your Business: Errors and Omissions (E&O); Here for the Long Run: Private Companies, IPOs, Public segments; Committed to Client Advocacy: integrated claims and coverage negotiation · accessed 2026-09-23

  8. 08
    Get Started Today

    Newfront · Consultation form: schedule a consultation to see how Newfront can reduce your risk · accessed 2026-09-23

  9. 09
    FAQ: Professional liability insurance

    Texas Department of Insurance · What’s professional liability coverage?; What types of damages…; What’s general liability insurance?; Do I need professional liability… if I have general liability…?; Is professional liability insurance required?; Can a client require…?; What’s the difference between occurrence policies and claims-made policies · accessed 2026-09-16

  10. 10
    Get business insurance

    U.S. Small Business Administration · Six common types of business insurance table · accessed 2026-09-16

What Are the Key Differences Between At-Bay and Newfront Professional Liability (E&O) Insurance?

What You Can Review Before Applying

Newfront lists E&O among the lines its Executive Risk team places but does not describe the E&O agreement or exclusions. At-Bay lists specific MPL terms, including acquired-subsidiary and independent-contractor coverage and an 80/20 hammer clause. At-Bay provides more line-specific detail on its page; request Newfront’s policy form before comparing. [7] [4]

Starting the Placement

Newfront begins with a consultation about your industry, company and coverage needs. At-Bay routes MPL through email or its Broker Platform for licensed insurance professionals. Ask which route fits your current broker relationship and how long underwriting typically takes. [8] [2]

Policy Management and Insurer

Newfront says its Executive Risk dashboard provides access to policies, certificates and billing, and it offers pre-filled renewal submissions. At-Bay’s page details its product but does not name the current issuing insurer. Confirm that Newfront’s tools apply to your E&O policy and ask either broker to identify the insurer. [7] [4]

What Should You Confirm in At-Bay and Newfront Professional Liability (E&O) Insurance Quotes?

  • Ask Newfront for the E&O form, exclusions and issuing insurer. [7]
  • Ask At-Bay for the issuing insurer and its actual limit and state restrictions. [4]
  • Confirm which Newfront dashboard features apply to your E&O placement. [7]
  • Compare limits, retentions and premiums using the policy forms. [4] [7]

Areas of coverage

At-Bay

  • role: At-Bay markets MPL as one of its own named insurance products, sold through its disclosed producer, At-Bay Insurance Services LLC, with the product page directed at "properly licensed insurance professionals" submitting business rather than at direct retail buyers. Current MPL product page and license disclosures; this describes the distribution channel, not who bears the underwriting risk.company-reportedSource ↗Source ↗
  • insurer: The current MPL product page does not name the insurer that issues the policy. A September 2023 press release named United Specialty Company in connection with MPL, but that historical reference does not establish the current issuing insurer for a new MPL quote. Reviewed MPL page as of 2026-09-23 and the September 2023 press release; restates the existing provider fact that MPL's current issuer is unresolved, distinct from the August 2023 Cyber/Tech E&O transition to At-Bay Specialty Insurance Company paper.not-foundSource ↗Source ↗
  • eligibility: At-Bay says it provides primary MPL for businesses of all revenue sizes with limits up to $5 million, subject to state restrictions and eligibility requirements detailed in a separate MPL appetite guide. Current MPL appetite paragraph; the linked appetite guide's specific eligibility requirements were not independently opened for this record.company-reportedSource ↗
  • coverage: At-Bay lists MPL coverage highlights including automatic coverage for acquired subsidiaries, claims-made-and-reported coverage, coverage for independent contractors, disciplinary-proceedings defense, a duty-to-defend contract, personal-injury coverage (including emotional distress), punitive damages where insurable, a professional-services definition written for each insured, and an 80/20 hammer clause. Product-page coverage-highlights list; an 80/20 hammer clause is a settlement provision where the insurer pays 80% and the insured pays 20% of costs after the insured declines a recommended settlement. The issued policy and declarations control actual wording, limits and exclusions.company-reportedSource ↗
  • limits: At-Bay publishes an MPL limit ceiling of up to $5 million, with state restrictions that are not detailed on the product page itself. Current appetite paragraph; this is an advertised ceiling, not a guaranteed available limit for any specific applicant.company-reportedSource ↗
  • application: At-Bay directs MPL submissions to underwriting by email or through automatic quotes on its Broker Platform, which At-Bay describes as a workflow of creating a quote, customizing limits and retentions, and binding the policy. Current submission instructions and the general broker-platform workflow description; MPL-specific automation details were not separately confirmed.company-reportedSource ↗Source ↗

Newfront

  • role: Newfront lists Errors and Omissions (E&O) among the coverages its Executive Risk team places, alongside D&O, EPLI and fiduciary liability. Newfront brokers this professional-liability coverage rather than underwriting it, and distinguishes it from the technology E&O it places through its Cyber Risk practice. Executive Risk page's Key Coverages list; general professional E&O, not the technology E&O line placed by the cyber practice.company-reportedSource ↗
  • eligibility: Newfront says its Executive Risk practice serves private companies from seed-stage funding through later rounds and public companies it has worked with in over 500 instances, without breaking eligibility out by coverage line. Executive Risk page's Here for the Long Run section; a practice-wide statement, not E&O-specific eligibility criteria.company-reportedSource ↗
  • coverage: The reviewed page lists E&O as a named coverage but does not describe the specific insuring agreement, professional-services scope, or exclusions for that line; those terms come from the placed policy. Executive Risk page as read on 2026-09-23; only a coverage-name listing was found for E&O specifically.not-foundSource ↗
  • insurer: The reviewed page does not name an insurer for E&O placements; Newfront describes negotiating coverage on the client's behalf, so the issuing carrier would vary by placement. Checked the Executive Risk page for a named E&O carrier; none was found.not-foundSource ↗
  • limits: Published limits or retentions for E&O coverage were not found on the reviewed page. Executive Risk page as read on 2026-09-23; limits are quote-specific for broker placements.not-disclosedSource ↗
  • services: Newfront says it provides integrated claims and coverage negotiation across the Executive Risk lines it places, including E&O, and a proprietary dashboard for 24/7 access to policies, certificates and billing plus pre-populated renewal submissions. Executive Risk page's Committed to Client Advocacy and Industry-Leading Technology sections; applies to the practice generally, not documented as E&O-specific.company-reportedSource ↗
  • application: You engage Newfront for E&O placement by requesting a consultation, which asks for your industry, company details and the service you need rather than issuing an instant quote. General consultation intake, not an E&O-specific application path.company-reportedSource ↗

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